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C L I E N T
YouTube Core Marketing
R O L E
Visual Design
Storyboarding
Art Direction
T E A M
Creative Director / James Phillips
Copywriting / Julie Nguyen
Motion Design / Blake Landry
GIFs for YouTube Social
O B J E C T I V E
To make YouTube creators and users understand and learn best practices for new or updated features like Community Posts, Stories and Notifications.
A P P R O A C H
Keeping UI the focus, the GIFs quickly demonstrate the benefit of the product changes for an improved experience.
VISUAL / PRODUCT DESIGNER
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