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The ASCII Classics

O B J E C T I V E 

This print project required the redesigning of three classic
book covers by Knopf publishers.
The overall look and feel should target a different audience than the current readers. 

A P P R O A C H

I put a modern and youthful yet old school spin on the classics and chose to use the ASCII coding language as my inspiration, giving it a digital touch. The different symbols create an emotion relating to each novel. 

T Y P E F A C E

I N S T R U C T O R 

P R O J E C T 

The ASCII Classics

Print Design

Andrew Loesel

Type Forms

Academy of Art University

Summer 2014

Courier

UX/UI PRODUCT DESIGNER

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